Do you communicate the benefits of your services and products in all your promotional literature, web sites and brochures ?
Do you send regular email communications to all your customers?
Do you have an excellent lead generation process in place?
Do you have ongoing communication with qualified leads?
Do you obtain and use testimonials from your best customers.
Do you have an excellent referrals system in place?
Do you offer of value to website visitors in exchange for their contact details?
Do you capture the email address of everyone who comes into contact with your business?
Do you communicate frequently enough with your existing customers what you have to offer?